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Unlock the inbound approach to lead generation.

Inbound marketing technology enables targeted content delivery, lead generation, and data-driven insights, empowering businesses to attract, engage, and convert prospects effectively, while optimising marketing strategies for better ROI and long-term customer relationships.

What is Inbound Technology?

Inbound technology refers to the software tools and platforms that support the execution of inbound marketing strategies. These tools help businesses attract, engage, and convert visitors into customers and are designed to support various inbound marketing activities, such as content creation, website optimization, social media management, lead generation, and customer relationship management. Inbound technology includes tools such as marketing automation software, customer relationship management (CRM) systems, content management systems (CMS), social media management platforms, and analytics and reporting tools.

Modern Office Workers

The goal of inbound technology is to provide a seamless and efficient way to execute inbound marketing activities and drive business growth. By using inbound technology, businesses can automate repetitive tasks, gather valuable customer insights, and measure the results of their marketing efforts.

Why Inbound Technology?

Attracts online traffic

Inbound marketing CRM and automation technology provides a centralized platform for businesses to manage and organize their leads, helping them to streamline their lead nurturing process.

Lead Segmentation

The technology allows businesses to segment their leads based on demographics, behavior, and other criteria, allowing them to personalize their messaging and offers to each individual lead.

Lead Tracking

Inbound marketing CRM and automation technology tracks the interactions and activities of each lead, providing businesses with a comprehensive view of their engagement and progression through the sales funnel.

Automated Workflows

The technology automates repetitive and time-consuming tasks, such as sending follow-up emails and scheduling follow-up calls, freeing up valuable time for businesses to focus on other important tasks.

Marketing Analytics

Inbound marketing CRM and automation technology provides businesses with data-driven insights into the performance of their marketing campaigns and the behavior of their leads, allowing them to make informed decisions and improve their results.


The technology integrates with other marketing and sales tools, such as email marketing, social media, and customer relationship management (CRM) systems, providing a seamless and efficient workflow for businesses.

Not all Inbound Technology is created equally.

Not all inbound marketing technology is equal. The effectiveness of inbound marketing technology depends on factors such as the specific needs and goals of the business, the target audience, and the available budget and resources. The best inbound marketing technology is carefully selected, well-integrated, and tailored to support specific business objectives. A one-size-fits-all approach to inbound marketing technology is not effective and businesses that take the time to understand their needs and choose the right technology for their needs are likely to see better results.

Why engage AIM to overhaul your old systems with the latest marketing and sales tech that better suits your revenue funnel aspirations, budget, sales and marketing structure, and business efficiency goals for the next 5-10 years - and gets you growing way better than up until today?

    25+ years experience reviewing, deploying, using and managing a wide range of inboiund marketing and sales technology

    Way ahead of our time with a passion for inbound tech that continues today as we launched as Australia's first truly integrated marketing agency back in 1998 under the name Tolemy (and became one of Adobe's. Meta's and HubSpot's first Partner agency's in Australia in 2012 - well before they were even here).

    Excellent team of designer and developers that can scale as we need so we rarely hit bandwidth issues.

    Delivery guarantees that ensure you are 100% delighted with the final product delivered on time and to budget.

    Quality as we work with you on the development strategy through to all detail across visual design, code, implementation and integration so it looks great, works great and provides a better soluton for your organisation.

    We have the developers in our experienced virtual team with the tech application, database, CRM, CMS and coding knowledge we need to produce brilliantly without being contrained by bandwidth, including an ex-Google employee for when you really want your development to shine and rank online.

    We make you look fantastic as we work with you to create a custom piece of interactive content, feature, site or app that works exactly as you want, when you want, and where you want.

    Precise quoting and budget management so you get no surprises at the end when the invoice rolls in.

    Pay nothing until the project is delivered to your 100% delight. That's right. Nothing. No 'progress' payments. We're in it with you and will not invoice until the product is delivered.

    Professional communication so you know the status of our work and progress through the development at all times. Now you have answers for the boss and the project team at all times.

Is your Inbound Marketing Tech genuinely contributing to your all-important Revenue Funnel?

Let's take a look at your Inbound Technology and we'll show you how we can specifically help you improve the way they work and contribute to your growth.

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